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Design Element

Vector Firm

January 13, 2026

Stop “Selling Your Customers What They Need” with These Sales Strategies

Try these three sales strategies to help salespeople work beyond needs and price to sell the very best solutions to their customers.

10 Reasons to be Real with Customers (and not a doormat)

July 29, 2025

10 Reasons to Be Real with Your Customers (and Not a Doormat) 

It's time to be real with your customers. In other words, become an authentic peer rather than a "do-whatever-you-need" servant.